Design is this partners up with doobay to offer design furniture, lighting, fashion products and decorative objects to the Middle East Market. Design Is This resells some of the most innovative and recognized design labels in the world (Design house Stockholm, Tonelli Design, Normann Copenhagen, Elica, Miniforms, etc). Their collection includes several designs by some of the most famous and iconic industrial designers of the modern era (Karim Rashid, Porsche Design, Arik Levy, etc).

A vast number of the products they carry have been distinguished repeatedly by winning the worlds’ most prestigious and sought after design awards, such as: Red Dot Design Award, GOOD DESIGN, IF product design award, Designpreis Deutschland, TIME Best Innovation, IDEA International Design Excellence Awards, Dutch Design Award, any many more.

logodesignisthisThe goal of Design is this, is to share their passion for good design and propose unique creations of distinguished, as well as upcoming, designers that will make your everyday life simpler, easier and definitely more beautiful.

They promote aesthetically pleasing and extraordinary creations, which show the endless possibilities of differentiation and improvement of common objects, whose form and function we usually take for granted. Their philosophy is to sell only products that we like and they test each and every one of their products carefully.


Design is this have keen interest in supporting designers from all over the world and are always open to new ideas. For this reason they provide considerable space to new designers and to emerging brands with limited and exclusive products.

Browse their products and discover innovative design products carefully selected by our expert curators on

Design Is This connects people that appreciate good design with designers that have a vision for a better (and more stylish) tomorrow.


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