Image: Eleven James

There are still those who’d prefer a $40,000 Rolex strapped around their wrist, or an exorbitantly priced Omega timepiece the likes of James Bond would appreciate.

Even if you can afford something like a Sky-Dweller or an El Primero outright, though, you’d still probably want to test out a few models before you decide on your next big purchase. For that, there’s Eleven James.


If, on the more likely chance, you lack the necessary funds to spend on a luxury timepiece, there’s also Eleven James.

Eleven James is an annual membership club that lets customers try out luxury watches for several months at a time over the course of a year-long commitment. The upstart currently offers watches from 30 highly respected brands and has four membership plans to choose from: Enthusiast starting at $149/mo. for three watches per year, Aficionado starting at $299/mo., Connoisseur starting at $579/mo., and Virtuoso starting at $999/mo.

There are tons of options beyond just these entry-level plans. You can upgrade to up to six watches per year, sign up for a half-year plan, or even save 10% by paying for a full year upfront. If you end up wanting to go all in and buy one of the watches you’ve been testing out, that’s a course of action you can consider when you’re ready, too.

Find out more here 

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